Nadine Oesterle Fundraising Project
News

pme Donates: Opportunities for Girls and Families in Uganda

"We don't want to make people dependent; rather, we want to help them become independent." (Nadine Oesterle) 

For many people in Germany, it’s hard to imagine that girls can’t go to school because of their periods. In Uganda, this is a reality for countless girls: They stay away from class, fall behind in their studies—and some eventually lose touch with their education entirely. Nadine Oesterle wants to change that. Through Yeshanah Mission, she educates girls about menstruation. But that’s only part of the work: Through sponsorships, the initiative enables children to attend school and supports families with educational programs and training that open pathways to self-sufficiency. The pme Familienservice has supported Yeshanah Mission with 6,250 euros.

What was your personal motivation for establishing the “Yeshanah Mission” family center in Uganda?

Nadine Oesterle: Yeshanah Mission is intended to become a family center where families are trained and equipped with skills that will support their independence, and to which a clinic will also be attached. 

For example, the family center will offer computer classes that enable local residents to keep pace with the rapidly advancing developments of our time.

The catalyst was our close contact with the families of the children in our sponsorship program, which gave us deeper insight into the concerns and hardships these families face. Through the family center, we want to look beyond education and empower families in the long term to provide for themselves independently. 


Nadine Oesterle (second from the left) and her team are working to help Ugandan families.

How exactly do you support the children? What specific projects have you already carried out, and which ones are still in the planning stages?

We support the children through sponsorships so that they can return to school or attend for the first time. Sponsors cover the school fees, but the families are responsible for school supplies such as uniforms and books, in order to involve them in taking responsibility for their children’s education. 

We now have 35 children in our sponsorship program, including one young man who is in college. We support the children and stay in touch with the local schools and the children’s relatives and families. 

With the support of Patenschaft+ we reach and empower girls and young women in schools and villages. Our educational program aims to educate young women about their bodies and empower them to make their own decisions.

We’ve just started offering training sessions for women. In these sessions, they learn how to sew their own washable hygiene kits using simple, locally available materials. This enables them to help others while also equipping them to start their own businesses by selling these hygiene kits. We’d like to expand this area further to promote self-reliance, broaden our reach, and achieve a long-term impact.

In addition, there will also be a section for startups in the future to provide families with financial start-up assistance. This includes training on topics such as how to start and run a business, how to write a business plan, and how to calculate income and expenses.

Can you tell us more about the “Patenschaft +” project?

It all started with sponsorship programs that enable children to attend school. But when we took a closer look, we found that only a fraction of the children go on to secondary school, and an even smaller proportion even finish elementary school. And this affects girls in particular.

One reason is that girls often fall through the cracks as soon as they start their periods, and another reason is the extremely high rate of teenage pregnancies. It’s a major taboo, and very few girls have received sex education or know how to manage their periods properly.


Health Education in Uganda: The girls receive washable hygiene kits.

They often end up missing school on the days they have their period, miss a lot of class, and eventually stop going to school because they’ve fallen so far behind. And that’s exactly where Patenschaft+ comes in.

We don’t just want to help children attend school; we also want to help ensure they stay in school. That’s why, through Patenschaft+, we visit schools, provide education about sexuality and menstruation, encourage the girls, and are there to listen to their questions.

In addition, every girl receives a washable hygiene kit so she can go to school even when she has her period.

Through outreach programs in villages and schools, you aim to reach people directly in their communities. What needs do you encounter most frequently in this work?

The average age in Uganda is about 15 years. This means there are an extremely large number of young people with limited prospects for the future and few opportunities in the job market. This is already having an impact on the situation in schools. The pressure on students is enormous. Even in kindergarten, children learn to read and write, take tests, and receive report cards. Great emphasis is placed on academic performance. 

What does sustainable aid mean to you in a country facing poverty, unemployment, and limited access to education and health care?

That is a very important question, and it is also the reason why we founded Yeshanah Mission. “Simply giving money” is not the solution to the problem; in fact, it makes it worse. We do not want to make people dependent; rather, we want to help them become self-reliant.

For children, it all starts with education. So many children don’t have the opportunity to go to school or learn to read and write. Education can help break the cycle of poverty.

Equipping parents with the skills they need so that they can eventually become capable of providing for their families again is the most sustainable form of assistance.

How does the MT:28 organization help you put your ideas into practice?

MT:28 is our guide in all areas. With their wealth of experience gained from working with missionaries around the world, they support us with advice and practical assistance. MT:28 also supports us by managing donations, ensuring that they reach their intended recipients.

One year later—What projects were you able to carry out with the donation from pme Familienservice ?

This year, thanks to the wonderful support from pme Familienservice , we were able to distribute 549 washable hygiene kits during our outreach efforts and also train 7 women to sew their own hygiene kits.

In addition, we have a major project planned for October in western Uganda, where we will visit two schools—each with 80 female students—and provide them with hygiene kits. We will also train 11 more women to sew hygiene kits.


Women are being taught how to sew their own hygiene products.

For more information about the "Patenschaft+" project, visit the organization's website: MT:28.

Social commitment of the pme Familienservice

The "pme donates" fundraising campaign has been running for five years, giving pme team members the opportunity to nominate charitable organizations in the fields of "international development aid," "social work," "climate and animal protection," and "culture" for a donation that they actively support. All team members then vote on the organizations they want to support. The organizations with the most votes receive a donation from pme Familienservice.

In 2025, five national and international organizations received a total of €50,000 in donations—a joint demonstration that social engagement is an integral part of pme's corporate culture.

zero Change at the top: Dr. Daniel Erler takes over as CEO of the pme Familienservice

pme CEO Daniel Erler
News

Change at the top: Dr. Daniel Erler takes over as CEO of the pme Familienservice

Berlin, May 4, 2026 – The pme Familienservice , Germany’s leading provider of Employee Assistance Programs (EAP) and family support services, has completed a change in leadership effective May 1, 2026: Dr. Daniel Erler is taking over as CEO from Alexa Ahmad. 

Alexa Ahmad, the long-time managing director, will hand over management of the company to Dr. Daniel Erler on May 1, 2026. During her 33 years with the company—more than 18 of which she spent as managing director—Alexa Ahmad has built the pme Familienservice into Germany’s leading provider of employee assistance programs. She is committed to continuing and expanding a unique form of participatory corporate culture.

The shareholders and more than 2,000 team members of the pme Familienservice would like to thank Alexa Ahmad for her innovative and successful contributions. They wish her all the best in her new passion projects.

A generational transition with a clear vision for the future

Dr. Daniel Erler has been with the pme Familienservice since 2006 and, as Head of Corporate Communications since 2012, has played a key role in driving the company’s strategic positioning and digital transformation. In his capacity as Managing Director of pme Familienholding GmbH, he already represents the founding shareholders within the shareholder group of pme Familienservice .

Dr. Daniel Erler on his new role as CEO of the pme Familienservice :

"I have great respect for this new role, but I am excited to work alongside our leadership team and all our team members to actively shape the future of the pme Familienservice . Our focus is on the careful expansion of our service portfolio—enhanced by digital and AI-powered solutions that make access to our services even more customer-centric."

About the pme Familienservice Group

For over 30 years, the pme Familienservice has been Germany’s leading provider of Employee Assistance Programs (EAP) and family support services. With more than 2,000 employees, the company supports employers and their employees in all aspects of life—from childcare and elder care to mental health and work-life balance.

Press contact

Christin Müller
pme Familienservice
Flottwellstraße 4-5
10785 Berlin 
 
Tel: 030 2639356418
Mobile: 0151 58217680
Email:familienservice
Website:familienservice